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GLOSSARY

Escrow and settlement

Escrow is holding a payment in a neutral place until an agreed condition is met, such as delivery being confirmed, rather than releasing it to the seller the moment a buyer pays. Settlement is the step after: calculating each party's share of that payment and actually paying it out.

Why it matters

Any marketplace with more than one seller behind a single checkout needs both. Without escrow, a buyer pays into a void with no guarantee the seller delivers. Without correct settlement, a payment split between a seller, a platform fee and possibly a third party like a shipping carrier has to be reconciled by hand, which does not scale past a handful of transactions. It also protects the platform itself: without a documented settlement trail, a dispute between a buyer and seller has no independent record of who was actually owed what, leaving the platform to arbitrate blind. It is also what allows a marketplace to onboard new sellers with confidence, since sellers do not need to independently trust the buyer, only the platform's settlement process.

What goes wrong when it's handled badly

The common failure is treating a marketplace checkout like a single-seller checkout with a manual spreadsheet bolted on for splitting payouts afterward. That breaks the moment volume grows or a dispute happens mid-transaction, since there is no system tracking who is owed what at the point the dispute occurs. A logistics marketplace with a shipper, a carrier and a broker on the same load is a concrete case where each party needs their own tracked, settled amount, not a lump sum someone divides up later. A refund issued after a payout has already been fully disbursed to a vendor is a concrete version of this failure, since there is no reserve held back to cover exactly that scenario, and the platform ends up covering the shortfall itself. Building the reserve and dispute-window logic in from the start, rather than adding it after the first disputed transaction, is the difference between a marketplace that survives its first refund dispute cleanly and one that does not.