An in-house team is hired directly, works on one product, and accumulates deep context over time. A traditional agency is a firm with a bench of specialists across disciplines, engaged per project or on retainer, usually priced to cover overhead across many clients. We sit between the two: a fixed studio building one project at a time, with the client owning the result outright from day one.
None of the three is universally right. The honest comparison is about what each is actually built for, not which one to distrust.
Retainer or day rate, priced to cover agency overhead
Fixed range for a website, 5,500–36,700$1,500–10,000€1,321–8,807; platforms from 15,000$4,084€3,597; marketplaces priced per project
Speed to start
Slow, hiring and onboarding first
Fast, an existing team picks up the brief
Fast, a technical audit starts within two days
Bench depth
Limited to who is hired
Wide, many specialists available
Eight engineers, full-stack across front end, back end, security, and six specialists in content, SEO and research
Product context over years
Deepest, embedded daily
Shallower, split across many clients
Deep within the engagement, not embedded long-term by default
Ownership of the result
Fully yours, it is your team
Yours contractually, sometimes built on the agency's own frameworks
Fully yours from day one, no proprietary framework
Best suited to
One product, run for years
Large, multi-year, multi-workstream engagements
A defined build, delivered once, owned outright
WHERE THE ALTERNATIVE WINS
When the other two are genuinely the right answer
Not a hedge. Real situations where each one wins.
01
An in-house team wins for deep, permanent embedding
A product that needs someone shaping its roadmap daily for years, with institutional knowledge no outside party can replicate, needs an in-house hire. Neither an agency nor a fixed-scope studio replaces that.
02
An agency wins for large, multi-workstream engagements
A genuinely large, multi-year programme needing many specialists across disciplines simultaneously, coordinated under one contract, is what an agency's bench depth is actually for.
03
Us: a defined build, owned outright, without a headcount
A specific project with a clear scope, delivered once and owned completely afterward, without hiring anyone or committing to an agency retainer, is the case this model is built for.
STRAIGHT ANSWERS
Questions about in-house, agency and us
The ones that come up before anyone signs anything.
Not quite. Most agencies are priced to cover a wider overhead, more account management layers, more specialists on the bench, across many concurrent clients. We run one project at a time inside a fixed price range, which is a different cost structure, not a bigger or smaller one.
When the product needs someone embedded daily, indefinitely, shaping decisions as they come up in real time. That ongoing presence is a genuinely different thing from a scoped build, however well the build is delivered.
It is yours completely: code, server access and data, from handover. There is no proprietary framework or licensing dependency written into what we build.
A fixed range for the defined scope: 5,500$1,500€1,321 to 36,700$10,000€8,807 for a website, from 15,000$4,084€3,597 for a platform; marketplaces priced per project. No retainer, no ongoing headcount, no hourly billing.
Send us your website address. We will tell you what is wrong with it.
Two days, no charge, no obligation, and you keep the report whether or not you hire us.